about

Purpose – Why we exist, our cause

Our purpose is to help people discover “y” and experience the joy of relevancy.

Mission – What we do each day to achieve our purpose

Our mission is to align people with purpose and connect reputations to results that matter.

Vision – What we aspire to accomplish sometime in the future

Our vision is to make life work more meaningful and relevant.

Values – What we honestly believe matters most (our secret sauce)

We value ACTION. This simple acronym provides a basic framework for not only what we believe, but also who we are and how we operate.

• Audacity – be bold and courageous

• Curiosity – be inquisitive and gracious

• Transparency – be honest and unequivocal

• Ingenuity – be inventive and resourceful

• Objectivity – be impartial and sensible

• Necessity – be efficient and essential (i.e., notably economical)

Mantra – What we want to be known for, our tagline

Enlighten and Empower ® People on Purpose

Promise — What we promise our brand will do for others

We promise to be a virtual guide-on-the-side and invisible hand to enlighten and empower ® people on purpose.​

Goal – Our specific, measurable, achievable, results-driven, time-bound, SMART goal

Our goal is to make life work more meaningful and relevant.

Strategy – How we plan to achieve our goal

Acknowledge economic priorities to achieve desired economic outcomes.

1. Restore confidence with reliable context-in-the-cloud

2. Analyze, optimize, enlighten and empower people on purpose

3. Deploy pScore®, a patent-pending, machine-learning algorithm to gauge alignment and affirm relevancy

We declare “be bold, ask y®” because we believe when people know “why,” they can achieve more — work becomes more meaningful and relevant.  Our purpose is to help people discover “y” and experience the joy of relevancy.

Keith A. A. Lue

Founder, Chief Exploration Officer

keydiscovery®

Want to experience the expertise of keydiscovery® for yourself? Give us a call today and let’s discuss what we can do for you.